12th Annual Alternative Music Conference (LAMC)
LAMC is the only major conference geared towards the marketing of Spanish-language alternative music — the voice of today's Latinos.
This five-day event providing networking opportunities with the genre's leading artists, label executives, journalists, managers, retailers and programmers, is the most extensive gathering of Latinos in entertainment to be offered by a music conference to date.
The 11th annual LAMC in 2010 saw 1,250 industry leaders converge on the Roosevelt Hotel in New York City to participate in industry panels, exhibitions, press conferences, and networking. Over 30,000 music lovers and industry insiders attended LAMC concerts, parties and art exhibits, at great venues in New York and Los Angeles.
LAMC brings together Anglo and Latino heavyweights from all sectors of the entertainment industry — from the participation of major English and Spanish-language magazines such as Billboard, Alternative Press, Latina Magazine, La Banda Elastica, and others, to the executives from leading U.S. and Latino labels, agencies, major corporations, television, print and new media companies. The conference ensures maximum exposure for Latin artists and repertoire in the U.S. marketplace. The attendance of international artists and label executives from Latin America and Europe makes LAMC a global event.
With the initiative of bringing Latin alternative music to a wider, more mainstream audience, LAMC features several industry panels with sought after speakers from the entertainment and business world.
LAMC is a great opportunity to discover the following Spanish artists: Bebe, The Pinker Tones, Enrique Bunbury, Mala Rodríguez, Fangoria, Estopa, Amaral, SFDK, etc.